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Home›News›Syndicate Update: Puma
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January 8, 2008 · about 18 years ago

Syndicate Update: Puma

The PUMA brand’s foray into the world of sailing is a huge fillip for the sport and an opportunity for Ken Read to have a serious tilt at winning the Volvo at the first attempt as master and commander of the campaign. Like Ericsson, Read’s PUMA campaign is on a firm footing. Having purchased the [&h

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The PUMA brand’s foray into the world of sailing is a huge fillip for the sport and an opportunity for Ken Read to have a serious tilt at winning the Volvo at the first attempt as master and commander of the campaign.

Like Ericsson, Read’s PUMA campaign is on a firm footing. Having purchased the former ABN AMRO TWO, added a striking PUMA livery and rebadged it PUMA Avanti, the first generation 70 serves as a training boat at the team’s Boston headquarters.

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