Subsea UK has launched a short animated “movie” to raise awareness of the country’s subsea industry which generates almost £6billion in revenues and employs 50,000 people.
The showreel has been created using footage of member companies to capture the full spectrum of the subsea sector’s strengths and capabilities, reflecting the diversity within the industry and highlighting the career opportunities.
Supported with funding from Scottish Development International and DECC the movie showcase has been designed to raise awareness of the subsea industry across the board – from school children to government ministers.
The three minute video, featuring technological, underwater footage, shows the different parts of the subsea industry from seabed to surface and the cutting edge technology that has been described as “NASA on the seabed”.
Neil Gordon, chief executive of Subsea UK , said: “ This video captures what the subsea sector is all about.
“Building an understanding of our industry, particularly the diversity within it, is vital in order to gain the support required from government and academia to continue growing and developing.
“We need to reach out to and inform various audiences to attract skilled professionals and tomorrow’s workforce into the many job opportunities available with the subsea sector.
“The short film shows off the exciting developments and ground-breaking technological advances taking place under the North Sea and beyond, driven by British companies.”
The North Sea, the test-bed for subsea since the seventies and eighties, has become the global seat of subsea learning with an unrivalled range of expertise and experience.
Subsea UK works with its members to ensure that the sector is widely promoted and companies are encouraged to internationalise and diversify.
Mr Gordon added: “ We hope that a range of organisations will use this tool to promote the industry as widely as possible and showcase the diverse opportunities within it.
“Our aim is to gather support, raise awareness and recognition and attract skilled people into an industry that is at the cutting-edge of technology.”
The video is now available on Subsea UK’s website and YouTube to view and download. Scottish Enterprise, SDI, UKTI and member organisations will use the film to promote the industry at home and abroad.
Subsea UK would also encourage other interested organisations to use the video as a tool for education and business presentation.
[mappress] Subsea World News Staff , April 06, 2012; Image: SubseaUK