Aberdeenshire subsea specialist start-up Legasea will reap the benefits of a £10 million outdoor advertising campaign.
The Westhill based firm, will see its adverts run on Ocean Outdoor screens throughout Scotland.
The advertisement campaign will feature during May, on up to 52 screens, across prominent locations, including Aberdeen’s Union Square.
The aim of the fund is to support and stimulate businesses, jobs and the local economies where Ocean operates.
Ocean Outdoor UK joint managing directors Phil Hall and Steve George said:
“Brands, retailers and SMEs need to continue to market themselves, so our message is do not go dark.
“Previous crises have seen a reasonably rapid return to ‘normality’ for strong brands – and research from Kantar shows that stronger brands recover nine times faster.
“However, for many SMEs, income streams and operating costs are under incredible strain. Ocean hopes to alleviate some of that stress through this fund.
“If we can leverage our network to help keep businesses and local economies going, or kick-start them even, then that can only be a good thing.”
Legasea operations director, Ray Milne , said:
“All of us at Legasea are looking forward to getting back on track, and continuing this growth in future.
“These are challenging times for all SMEs and being provided with such support is something that we are extremely grateful for.”